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Social Media Marketing in India – Brands active on Facebook

One of the key challenges that brands and marketers face about Social Media in India is the lack of adequate statistics, data points, benchmarking the current brands in the Indian market. As the Social...

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Communities will be the next big thing in marketing

Jessie Paul is the managing director of Paul Writer, which she founded in early 2010 that works with clients in the B2B, services and technology space to create optimal marketing plans. Padmaja Nagarur...

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